Imagine this scenario: Heading into an important job interview, you step onto the elevator of the corporate high-rise and, lo and behold, the human resources manager conducting the interview is standing beside you. Instead of maintaining a downward gaze and awkward silence or engaging in menial small talk, you smile confidently, introduce yourself, and launch into your elevator pitch.
Intended for these very types of scenarios, an elevator pitch is a carefully crafted, concise, and compelling speech that serves to sell your business, your product, or yourself by piquing your listener’s interest. Your elevator pitch should be short enough — roughly 150 to 225 words — to be delivered during an elevator ride; between 30 seconds and a minute. It should also be thoroughly rehearsed; know your pitch backward and forward so that when the opportunity presents itself, you can use it to get others excited.
When writing your elevator speech, focus on how to command your listeners’ attention while giving them pertinent information. Here are five steps to crafting a personal elevator pitch that’ll make you a hot commodity this year: Continue reading How to Create a Great Personal Elevator Pitch